How to Create a Brand Kit in Canva If You’re Using the Free Plan
If you've ever felt a little design envy seeing Canva Pro users whip up perfectly branded content in minutes, you’re not alone. One of the standout features of Canva Pro is the Brand Kit, which lets you save your brand colors, fonts, and logos for quick access across every design.
But what if you’re using Canva’s free plan?
Good news—you don’t need to upgrade just to stay on-brand. In this post (and video tutorial), I’ll show you a super simple workaround to create your own DIY brand kit using a free Canva template I made just for you.
Why a Brand Kit Matters (Even for Solopreneurs)
Having a consistent visual brand helps people recognize your content instantly. Whether you’re posting on social media, sending a newsletter, or designing a flyer for your next event - keeping your fonts, colors, and logos consistent builds trust, saves time, and helps you show up like the pro you are.
But if you’re constantly hunting down your hex codes, resizing your logo, or trying to remember what font you used last week… that’s a recipe for design burnout.
The Workaround: A DIY Brand Kit Template (Free!)
Instead of relying on Canva Pro’s built-in Brand Kit feature, you can create a custom brand board template inside Canva. This acts as your own personal style guide—and it’s 100% customizable.
Here’s what you can include in your DIY brand kit:
- Your color palette (with hex codes)
- Brand fonts and styles (headers, subheaders, body text)
- Logo variations (transparent, horizontal, stacked)
- Design elements or icons you use often
- Mood board or inspiration images (optional but fun!)
The best part? You can open this template before you start batching content so you’re always working from your brand foundation.
Grab the free Canva Brand Kit Template here
Watch the Full Tutorial
In the video, I walk you through exactly how to set it up, step by step.
Even if you’ve never touched a brand board before, I promise this is easy and doable in under 15 minutes.
Bonus Tip: Pair It With Content Batching
Once your brand kit is set up, you can use it as a starting point for creating branded content in bulk. Whether you’re batching a week’s worth of Instagram posts or planning out next month’s newsletters, having all your visual branding in one place will make the process smoother (and a lot more fun).
Final Thoughts
Designing consistently doesn’t require a big budget, but it does need just a bit of strategy. This DIY Canva Brand Kit Template gives you the structure to keep your brand polished, no matter what plan you’re on.
Ready to ditch the design chaos and start creating like a pro? Grab the free template now and let your brand shine.